English language: to "put a hat on a hat" means to add something unnecessary to something that was already working fine before, usually to ill effect.

Trump campaign:

you've already heard "concepts of a plan," now prepare yourselves for "concepts of a hat"

ah, it's for people who want to wear the red hat but don't want to be judged on sight for wearing the red hat

GOD, I hope my dad doesn't find out about this. We told him quite seriously during the last campaign that if he got a MAGA hat we were gonna burn the fucking thing.

I hope that as well, because you know these things are going to be made cheaply somewhere abroad with less than ideal regulatory enforcement for material quality and safety

which does not combine well with fire

yep

burn it under a flume hood