MLP (Minimum Lovable Product) MVP (Minimum Viable Product)
1. Start with the user’s why, not the business why.
2. Separate the problem space from the solution space.
3. Listen to your users — but don’t take their word as gospel.
4. Enter the solution space and choose your game.
Don’t Serve Burnt Pizza (And Other Minimum Lovable P...
1. Start with the user’s why, not the business why.
2. Separate the problem space from the solution space.
3. Listen to your users — but don’t take their word as gospel.
4. Enter the solution space and choose your game.
Don’t Serve Burnt Pizza (And Other Minimum Lovable P...
Solve high-value problems.
If you try to solve every problem with your product, you’ll do it all poorly. I call this the Peanut Butter Principle: spread too thin, it’s no longer tasty. 
When a user signs up for your product, what should be the first emotion they feel?
What would bring a smile to a user's face?
What would give a user a reason to rave about your product?
What would bring a smile to a user's face?
What would give a user a reason to rave about your product?
3很難，知道但很不容易做
sachieyuan: 是的。真正要了解的不是客戶/用戶說出了什麼，而是他們為什麼想要/需求，通常都是某種情感上的原因。