it came out in the middle of a huge burst of "will someone think of the trumpers" books and articles i thought it was those books written by centrists who plead to reach across the aisle
he's just another in a long line of conservatives trying to play that they're rednecks because they can profit off the aesthetic. duck dynasty dudes did the same thing
it's also super easy to convince people in other parts of the country that redneck = automatically poor, there are plenty of fuckin hillbillies all over (including where i'm at) with ritzy trucks and lots of money, usually at the expense of other people in their communities
it's why a bunch of libs claimed the guys who were trying to kidnap gretchen whitmer were poor and driven to it by economic reasons, because one was from a rural area and his house had a barn near it