robainbinder Of all the SM accounts I have, Facebook is the most fickle. We have fewer friends, who update less frequently on FB.

Rather than making long-form blog posts, I prefer to demonstrate and then explain what I do, how I do it, and why; within the medium itself.

These posts also serve the double-duty of serving as positiong statements to define, demonstrate, and reinforce my "personal" brand.

The result is a more readable FriendFeed account with much of the same content. The same is true of my Facebook and other SM accounts.

I also removed my Twitter feed from my FriendFeed and use Ping.fm instead. This was intentional to remove my replies and reduce noise.

I also tend to use my micro-blog sites as my blog but I recognize that I need to change that. We all need a hub for our online presence.

So hopefully people enjoy what I post and find value in it, whether it's a chuckle, good information, or strategy. (Or even a topical rant.)

Showmanship is important. Even when what I'm posting seems to be all about me, I'm always thinking about the value I'm providing to others.

I make time to see what other people are doing, thinking, and working on. I also promote others when I like something and find value.

Whether I'm posting pictures with funny comments or posting about technology, tools, and SM strategy, I try to provide value to my readers.